HARRISON MEDIA SOLUTIONS - DIGITAL MARKETING SPECIALISTS
HARRISON MEDIA SOLUTIONS - DIGITAL MARKETING SPECIALISTS
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Digital marketing involves marketing products or services using digital technologies, primarily on the internet, but also including mobile phones, display advertising, and other digital mediums.
There are several types of digital marketing, including search engine optimisation (SEO), content marketing, social media marketing, pay-per-click advertising (PPC), affiliate marketing, email marketing, and more.
SEO is a technique used in digital marketing to help a website rank higher in search engine results pages, thereby increasing the amount of organic (or free) traffic that the website receives.
Content marketing involves creating and sharing online materials (such as blogs, videos, social media posts) that do not explicitly promote a brand but are intended to stimulate interest in its products or services.
Social media marketing can increase brand recognition, improve brand loyalty, and provide more opportunities to convert leads into customers.
Email marketing is a way to reach consumers directly via electronic mail. It is used to promote products, discounts, events, and also to build a community around a brand.
Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts.
In PPC advertising, advertisers pay a fee each time one of their ads is clicked. It’s a way of buying visits to your site, rather than attempting to earn those visits organically through SEO.
